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Catalina Crunch

Catalina Crunch

Challenge:

We were tasked to promote a pantry staple with a twist: zero sugar Cereal

Approach:

We took some of the visual codes that cereal company have used to advertise (healthy-looking people, trendy interiors, images of delicious breakfasts) and diverted them to create our own satirical campaign.

Industry:

Online

Type:

Comedy, Food & Beverage, Online, Products

Client:

Catalina Crunch

Agency:

Raindrop

Crew:

Creative Director: Thierry Denis
Exec Producer/Director: Thierry Denis
Producer: Yasmeen Mezenner
DoP: Graham Sheldon
AC: Garett Gaston
Gaffer: Nick Berry
Sound: Beto Cabral
Wardrobe / Props: Megan Ballard
H/MU: Rachel Gallenberger
PA: Ari Lerner
Editing: Thierry Denis
Script & Creative direction: Raindrop

Talents:

Kelly Pendergast
Thomas Copeland
AJ Knox

Behind the scenes

Let’s make cool stuff together!

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